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Innovation in the Age of Social Media

Video Series and Live Text Chat with Leading Hearing Loss Experts

October 2012, Seattle WA

Swedish is committed to sharing medical information and educating our communities through social media to help build broader awareness on various topics like hearing loss.

What is it like to have hearing loss? And is there anything that can be done for those with hearing loss?

These are some of the many questions you may have if you know or love someone with hearing loss or deafness. Or, you may have hearing loss and be wondering if there is anything you can do about it.

To help raise awareness around options for those with hearing loss, Dr. Douglas Backous, medical director of the Center for Hearing and Skull Base Surgery at the Swedish Neuroscience Institute in Seattle, developed this video series to increase awareness of cochlear implant surgery as a treatment option for hearing loss. The series will culminate in a live-tweeted and Instagrammed cochlear implant surgery at 7:40 a.m. on Tuesday, Oct. 2, followed by a live chat on Wednesday, Oct. 10 at 10 a.m with leading hearing-loss experts.

This series was developed to increase awareness of cochlear implant surgery as a treatment option for hearing loss, to raise awareness of this life-changing surgery and to demonstrate that people who are deaf can have the ability to hear.

Two short videos discussing hearing loss and cochlear implant surgery will be released every week throughout September and early October on this page. The most recent video is embedded at the top of the page. (All videos have transcripts that can be viewed on the individual videos' YouTube pages. Also, closed captioning is available for each video by pressing the CC button located on the video action bar after the video begins playing.)


See the other cochlear implant web series videos

Upcoming Events

October 2012

Cochlear Implant Web Series and Live Chat

To help raise awareness around options for those with hearing loss, Dr. Douglas Backous, medical director of the Center for Hearing and Skull Base Surgery at the Swedish Neuroscience Institute in Seattle, developed this video series to increase awareness of cochlear implant surgery as a treatment option for hearing loss. The series will culminate in a live-tweeted and Instagrammed cochlear implant surgery at 7:40 a.m. on Tuesday, Oct. 2, followed by a live chat on Wednesday, Oct. 10 at 10 a.m with leading hearing-loss experts. For more information or to see the videos in the series, visit www.swedish.org/swedishhear.

Past Events

Livestream for Colon Cancer Awareness & Colonoscopy

March 28, 2012

On Wednesday, March 28, 2012 from 9 a.m. to 12 p.m. (PST), Drs. Raman Menon and Nicholas Procaccini from Swedish Medical Center hosted a livestream to discuss the benefits of colonoscopy, and why it is important that everyone at age 50 get screened. Patients at risk and those with family members who have had colon cancer may need earlier screening. March is colon cancer awareness month – and Swedish is committed to identifying new ways of communicating to better inform and to provide a new level of education to the community. Click here to learn more, or to see the full archived livestream, and watch a short recap below:

DBS Livestream

December 16, 2011

Drs. Ron Young and Ryder Gwinn, surgeons from the Swedish Neuroscience Institute, hosted a livestream to discuss the affects of Essential Tremor (ET), the Deep Brain Stimulation (DBS) surgical procedure used to treat ET and the other innovative treatment options for ET available at Swedish and throughout the country. The livestream featured a video stream of a recorded DBS surgical procedure performed at Swedish, accompanied by a live web chat led by Drs. Young and Gwinn. The DBS device is like a pacemaker for the brain. During the surgery, a tiny wire is implanted in the area of the brain that controls abnormal movement. This wire modifies the brain’s electrical signals to help control tremors and other abnormal movements.

Watch the 5 minute recap below, or click here to learn more (and see our 30 minute recap with extended footage of the surgery):

Swedish Issaquah Open House Event

July 9, Issaquah Highlands

Save the date! The Swedish/Issaquah Open House Event is on Saturday, July 9 from 10 a.m. to 5 p.m. It’s an exciting time, and we’re looking forward to opening this innovative, patient-centric facility to serve the residents of Greater Issaquah/Sammamish and East King County.

Come check out the newest medical center in Issaquah. Tour the Surgery Department, Cancer Center, Imaging Center and ER on the first floor, in addition to walking through all of these new clinics and offices in our medical office building: primary care, OB/GYN, orthopedics, cardiology, neurology, surgery, pediatric specialty, spine, pain, allergy, gastroenterology, outpatient rehabilitation and more! Come meet all the Swedish doctors and make your medical appointment, and make sure you register for your free health screening and sign up to attend one of our free classes on popular health topics. Plus, bring your entire family for fun inside and out.

Swedish surgeon shows off robotic technology

March, 2011, Seattle WA

Dr. James Porter, medical director of robotic surgery at Swedish folds a small paper airplane with the da Vinci robot to demonstrate how this device gives surgeons greater surgical precision and dexterity over existing approaches. Minimally invasive robot-assisted surgery can offer patients significant benefits over traditional approaches, including less post-operative pain, shorter hospital stay, less blood loss, faster recovery time and quicker return to normal daily activities.

(...Dr. Porter also laced a football...)

(...and painted his daughter's fingernails!)

Watch a live knee surgery on the web

March 15, 2011, Seattle WA

Surgeons from the Swedish Orthopedic Institute recently offered the opportunity to see a knee surgery in a way that has rarely been done before by a healthcare system. Sean Toomey, MD, an orthopedic surgeon, repaired the knee of a patient, streamed live online. The webcast was moderated by orthopedic surgeon James Crutcher, MD. The patient, identified by Dr. Toomey as a candidate for a partial knee replacement procedure, volunteered and consented to have his knee replacement surgery streamed live. The live webcast provided a rare front row seat into advances in surgical technology, featuring new robotic-assisted technology for knee replacements. Read more, or watch the recap below:

Pulse Check

October 28, 2010, Seattle WA

Doctors from Swedish are partnering with the Northwest African American Museum (NAAM) to discuss the health issues that disproportionately affect the African American community, including mother/infant health, type 2 diabetes, HIV/AIDS, cardiovascular disease, and breast cancer. Take some time to watch and share the videos to get the word out about these issues & what you can do to take action. Read more.

Innovation in the Age of Reform: Redesigning Health-Care Delivery

October 11-12, 2010, Seattle WA

Whether you're a business leader challenged with the rising costs of an employee health plan, a member of a health-related acvocacy group, or a physician on the front lines of medicine, we all play a role in shaping the future of health care in our community. Dozens of the nation's leading thinkers in health care gathered in Seattle for two days of thought-provoking discussion. Hear what they had to say about one of the most pressing issues facing our country today.

Swedish Team Scales Mt. Rainier for Organ Donation Awareness

September 1, 2010, Seattle WA

On Wednesday, September 1, 2010, Swedish’s organ transplant surgeons and doctors hosted the hospital’s first ever live social media web stream from Mount Rainier to help the general public better understand the implications of an organ donation and to highlight and promote the importance of an organ donation.  Read more

Sleepless in Seattle "#SleepUp"

July 22-23, 2010, Seattle WA

Do you have sleep issues? Ever wondered what one of those "sleep tests" looks like? Here's your chance to find out - we livestreamed a patient's experience in our sleep clinic. Visit Sleep Medicine Associates' page to learn more about the event (or read this article on Mashable) and watch footage from the event. Read more

Swedish Turns 100 in 2010 - and celebrates with a Flash mob!

June 2010, Seattle WA

Watch Swedish take their "100th" anniversary photo - that breaks out into a flash mob!

Live Tweeted Kidney Surgery

March 2010, Seattle WA

In March of 2010, Swedish live tweeted a kidney surgery. Click to download the tweetstream from the event.


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