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The Swedish Cancer Institute Launches Personalized Medicine Program

Richard Sherman, Swedish donors support new program that combines genomic medicine, supportive care


News Release
 
FOR IMMEDIATE RELEASE                                                           
 

Contacts: Clay Holtzman, Swedish, 206-386-2748, clay.holtzman@swedish.org


SEATTLE — April 28, 2014 — The Swedish Cancer Institute (SCI) today announced its new Personalized Medicine Program that combines advanced medical treatments based on the unique, molecular signature of a patient’s cancer with supportive care that is designed to serve each individual’s physical and emotional health.
 
“Patients diagnosed with cancer often find themselves having to choose between advanced treatment programs typically associated with academic or research centers, and the patient-centered care they expect from their community hospital,” said SCI Executive Director Thomas Brown, M.D. “The Swedish Cancer Institute has a long history of extraordinary care, and with the addition of genomic medicine, we are continuing our legacy of giving patients the best of both worlds, now through our Personalized Medicine Program.”
 
Each patient is unique at the cellular level, so understanding the molecular fingerprint of an individual’s cancer helps guide treatment decisions. Combined with the comprehensive social services available to address the complex needs of patients and their families, SCI is striving to provide the most comprehensive, best-practice approach to treating cancer.
 

To kick-off the Personalized Medicine Program, SCI is launching a public awareness campaign that includes informative content on SwedishCancerInstitute.org as well as television spots, the first of which features Seattle Seahawks All-Pro Cornerback Richard Sherman. The video is available for viewing here.

 
“When I was asked to support the Swedish Cancer Institute’s Personalized Medicine Program, I realized I had a new opportunity to continue my passion for supporting the Seattle community,” said Sherman, who was recently named one of the 2014’s 100 Most Influential People in the World by TIME. “I’m honored to be a part of the innovative work the Swedish Cancer Institute is doing on behalf of patients and families across our region.”
 

Guest Column: Select the Right Cancer Treatment

In the second of his three-part Seattle Times guest column series, Swedish Cancer Institute Medical Director for Naturopathic Services Dan Labriola, N. D., guides readers through their options when selecting a cancer treatment approach. In the column, Dr. Labriola examines how patients can weigh the benefits and risks of multiple treatment options, approved therapies vs. clinical trials, how to seek a second opinion and what to do if it is different from your initial evaluation. In his final installment set for next Sunday, Dr. Labriola will discuss survivorship, including complementary and alternative medicine strategies.

Seattle Times Guest Column: What to do First When You Hear: ‘You Have Cancer’

In a guest column featured in the Sunday edition of the Seattle Times, Swedish Cancer Institute Medical Director for Naturopathic Services Dan Labrolia, N.D., provides expert advice to patients newly diagnosed with cancer.

In the piece, Labriola, who is also director of the Northwest Natural Health Specialty Clinic, provides direction on how to select a doctor, how to evaluate a treatment center and more.

Check out the first of Labriola’s three-part series here.

Swedish Medical Center Welcomes Dr. Charles Cobbs

SEATTLE — Aug. 15, 2013 — Swedish, the largest nonprofit healthcare provider in the greater Seattle area, announced today that Dr. Charles S. Cobbs will lead The Ben & Catherine Ivy Center for Advanced Brain Tumor Treatment (Ivy Center) at the Swedish Neuroscience Institute as its new director. The Ivy Center was founded on a mission to combine research science with medical treatments to advance the field of brain cancer and to give new hope to each person diagnosed with the disease.

Dr. Cobbs is a neurosurgeon and internationally recognized expert in brain cancer treatment and research. He was personally selected for this role by Dr. Greg Foltz, the inaugural director and founder of the Ivy Center, who passed away on June 27, 2013 from pancreatic cancer.

Seattle Times Publishes Guest Column by Swedish-Affiliated Naturopathic Doctor on Myths and Facts about Echinacea and Cold/Flu Season

SEATTLE, Sept. 24, 2012 - On Sunday, Sept. 23 The Seattle Times published a guest-written Health page column by Swedish-affiliated naturopathic physician Dan Labriola, N.D., headlined 'The cold facts about echinacea.'

 

Statement regarding Mammography and Its Relationship to Thyroid Cancer

At the Swedish Cancer Institute, we continue our relentless pursuit of excellence in patient-focused breast care. As such, we felt it important to address recent concerns about the safety of mammography, specifically as it relates to the amount of radiation received by the thyroid.

Based on scientific trials, we recommend annual screening mammography in women ages 40 and older. Within the United States, the death rates have dropped by 30% since the introduction of annual screening mammograms. Mammograms are not perfect, but continue to save lives. Both the American Cancer Society and the American College of Radiology continue to recommend annual screening mammograms in women age 40 and older.

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